Friday 20 September 2024
Uncategorized · Friday 20 September 2024

Celebrating 5 years at Magazine London

Five years ago, we partnered with Magazine London, and it has been a remarkable journey. We’ve become deeply connected to this iconic venue, growing as a team and business. As their exclusive caterer, we celebrate five years of unforgettable events, delicious food, and great collaborations.

Celebrating 5 years at Magazine London

When we first partnered with Magazine London five years ago, we knew it would be something special. However, we could never have imagined how deeply rooted we would become in this iconic venue and how much we would grow, both as a team and as a business. Today, as we celebrate five years as the exclusive caterer at Magazine London, we reflect on an incredible journey filled with memorable events, exquisite cuisine, and remarkable collaborations.

Desperados Brand Activation

September 2019

The first-ever event held at the venue was a brand activation for Desperados, in collaboration with Elrow. A total of 3,000 guests enjoyed a vibrant atmosphere featuring street food stalls serving jerk chicken, pulled pork burgers, and tasty bean tacos. The experience was fully immersive, complete with an octopus bar that served drinks through tentacles!

 

Gay Times Honours 500

November 2021 and 2022

We were thrilled to cater for the Gay Times Honours 500, a ceremony dedicated to recognising individuals who have made a significant impact on the LGBTQ community over the past year. Three hundred VIP guests enjoyed a selection of delicious street food bites, including Taiwanese pork bao buns, buttermilk chicken burgers, and tofu poke bowls, all complemented by a Drambuie cocktail—one of the event’s sponsored partners. Following the awards ceremony, 500 Gay Times fans joined in, and the after-party was in full swing. It was a fantastic success for such a new venue on the London scene!

2020

When the pandemic struck, traditional events became nearly impossible, prompting event professionals to innovate. Magazine London seized this opportunity to utilise its event spaces in novel ways. For instance, Hotels.com transformed the Showground into a drive-in cinema, attracting numerous celebrity guests. Additionally, the venue hosted a giant wall installation by satirical artist Cold War Steve, creatively adapting to the challenges of the time and showcasing the space’s versatility.

Photo Credit: @sophiajcarey

Barcode Festival

Summer 2021, 2022, 2023, 2024

The fun-filled day of music, food, and philanthropy is supported by over 100 sponsors who transform the expansive site with a vibrant array of activations. Magazine London’s riverside Showground offers the ideal setting for a summer party like no other, where guests can enjoy a wealth of entertainment and stellar performances throughout the day and into the night.

ASOS Beauty Awards

February 2022

The Beauty Awards has firmly established itself as the premier beauty event of the year, and it’s a must-attend for the celebrity world. In 2022, winners were revealed at a glamorous awards ceremony and gala dinner at Magazine London. Guests arrived to a flurry of flashing lights as they walked the red carpet, with paparazzi from all the major media outlets eager to capture the best moments. After a cocktail reception, AJ Odudu announced the winners while attendees dined in Space 2. The night continued with an electrifying afterparty in Space 1, featuring a host of British models, reality stars, and drag queens rocking the dance floor until 1 am!

Vorwerk

April 2022

In April 2022, Magazine London hosted the Vorwerk International Awards, featuring a reception, awards ceremony, live performance by Robbie Williams, and a dinner for a thousand guests. The venue welcomed teams from across Europe, delivering a high-end, fully catered experience—marking the largest-scale catered event since its launch.

WELLA Trendvision Awards

September 2022, 2023

The live final event brings together over 700 guests for an incredible celebration showcasing the winners in each of the six competition categories. Patrick Cameron, Wella’s global ambassador, kicked off the proceedings by introducing the magnificent final looks from the Wella finalists, telling the audience: “This is remarkable. Here we are in one of the most stunning settings in London, surrounded by some of the greatest hairdressing talent in the world. Everything about the TrendVision Award is simply incredible, and tonight will be a celebration to remember.” Guests enjoyed drinks from a vibrant gin fountain while dining tables transformed into a runway throughout the dinner service!

 

Samsung

January 2024

In January, Samsung orchestrated a stunning transformation of Magazine London, converting Space 1 into a futuristic showcase for their latest product launch. The event featured an innovative combination of a drone show and a product reveal, live-streamed to a global audience. The highlight of the evening was the appearance of a mysterious spaceship hovering over the Thames, which added an exciting air of intrigue to the occasion.

One of the most rewarding aspects of our partnership has been the opportunity to create tailored experiences for our clients. The versatility of Magazine London has enabled us to work closely with event planners to design menus that truly reflect the essence of each occasion—whether it’s showcasing British classics with a contemporary twist or going all out with avant-garde, experimental dishes.

Magazine London is more than just a venue; it’s a blank canvas for creativity. Nestled in the heart of North Greenwich, it offers sweeping views of the River Thames and the London skyline, creating an unparalleled backdrop for any event. For us as caterers, it has been a thrilling challenge to match the scale and sophistication of the venue with our delicious menus. Magazine London provides the perfect stage to push the boundaries of creativity in catering, and we have thoroughly enjoyed experimenting with innovative menus and presenting dishes that mirror the venue’s bold aesthetic.

While these five years mark a significant milestone, we are just getting started. The future looks incredibly bright, and we are excited to continue our journey with Magazine London. The venue’s ability to innovate and evolve means there are always new challenges and opportunities on the horizon. As we move forward, we remain committed to enhancing our offerings—expanding our menu options, deepening our sustainability efforts, and continuing to deliver exceptional service.

In many ways, this anniversary is not only a celebration of our partnership with Magazine London but also a testament to the dedication of our team, the trust of our clients, and the creativity that has flourished in this space.

Here’s to the next five years of extraordinary events at Magazine London!

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