The digital quarter for east London and the former Press and Broadcast Centre for the London 2012 Olympic and Paralympic Games, Here East played host to the global launch event of Samsung’s new S8 Android mobile phone model in March 2017.
With 800 guests in this fantastic venue, exclusively catered by the Smart Group, the event promised to be a spectacular one and after a 6 day build alongside immense production and preparation, guests were not disappointed.
Whilst ensuring we were providing the ultimate culinary experience to our guests for the main event, the Moving Venue team also catered for the 150 strong crew throughout the build and de-rig days too.
The global launch happened in sync with the launch in New York so timing was key and with so many guests moving from presentations and live streamings to receptions, our fantastic operations team were kept on their toes ensuring beverage and food services were perfectly timed and the transitions seamless. As ever, they delivered in true Moving Venue style and guests were delighted with the range of drinks and bowl food on offer.
Our kitchen team showcased what Moving Venue does best - truly delicious catering that is always consistent. From bite size cheeseburgers, bruschetta with balsamic caramelised fig, goat’s cheese curd, Welsh honey with lavender topped with edible flowers, to bowls of red Thai vegetable curry and chicken with baby spinach, avocado, bacon and focaccia croutons, no guest was left hungry (and that was before the delicious Bramley apple trifle dessert)!
We are eagerly anticipating the next Samsung event in our calendar, which is just around the corner, where we will cater be catering for over 1000 guests across 4 days of futuristic conferences - watch this space!